We are looking for a motivated self-starter to join our marketing programs team and support our innovative technology and professional services clients. The ideal candidate will have at least three years experience in an agency or corporate marketing role, outstanding client service skills, thorough understanding of emerging media, and experience in researching and executing marketing programs including direct marketing, email marketing, webcasts, website development, viral/social media marketing and more. Excellent organizational and time management skills and superb written and verbal communication skills are a must.

Job responsibilities:

• Develop and implement winning direct marketing, social media, SEM and viral programs for wide range of clients including software/Web-based technology companies and professional/financial services organizations
• Work with creative team and oversee all aspects of program execution from start to finish
• Track, analyze and measure success of all programs
• Manage budgets and day-to-day contact with clients
• Work with teammates to ensure coordinated delivery across all marketing/PR functions

Qualifications:

• BA/BS (marketing/communications preferred)
• 3-6 years of experience in advertising or direct/digital marketing programs in agency or corporate environment
• Thorough understanding of standard marketing tools including email services, electronic survey tools, search engine marketing tactics and social media
• Excellent writing skills with some experience writing promotional materials including email and Website content
• Proven people skills – ideal candidate will be polished, outgoing and a team player with extreme focus on delivering excellent service at all times

Please send cover letters and resumes to Alison Moore at: alison [at] bluepointmktg [dot] com.

Posted May 27, 2010.