Boston-based fixed-income investment firm Breckinridge Capital Advisors (BCA) wanted to launch a new, more modern website and host an online event discussing the benefits of taxable municipal bond investments. We partnered with the Euromoney/Institutional Investor Network to hold a webcast about the new Build America Bonds program targeting pension fund managers, foundations and endowments. The event attracted more than 300 investment professionals interested in learning about this new taxable municipal bond asset class, and positioned BCA as thought-leaders in the field.